The search committee for the position of director of the Government Advertising Bureau (GAB) has selected Moriah Shalom, CEO of the newspaper Makor Rishon, as the next director of the GAB.
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Shalom will step into the shoes of the retiring CEO of PM, Boaz Stambler, who announced last October that he wanted to end his position.
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The Government Advertising Bureau is responsible for managing all campaigns and outreach for the Israeli government.
The committee convened last week for a series of interviews with the various candidates, who were examined according to professional criteria, including managerial experience, responsibility for formulating a significant budget, resource mobilization, experience in media and content purchasing, initiative, innovation, and more.
After a joint discussion and examination of all parameters, the committee unanimously decided to recommend Moriah Shalom's candidacy.
Shalom, a resident of Jerusalem, holds a Master's Degree (MA) in Government from the Interdisciplinary Center Herzliya, and a Bachelor's Degree (B.Ed) in Communications and History from Orot Israel College.
The government will vote on the recommendation of the committee, which also included a representative of the Civil Service Commission and a public representative, at one of its upcoming meetings.
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