The leading ultra-Orthodox digital advertising agency 'Smart-Click', owned by publicist Moshe Levinger and the firm's VP Avrimy Kliger, celebrated the inauguration of the house and the placing of a mezuzah in the new and magnificent Mishkan in the BSR 1 towers in Bnei Brak.
The event was attended by everyone from the Haredi advertising and media world, along with business owners, companies, organizations and non-profits represented by Smart Click - who received a digital advertising package from the firm's team. The guests were welcomed with a festive reception and treated to rich bars, alongside a selection of fine bottles of whiskey.
The highlight was the arrival of the Rabbi of Bnei Brak, Harachia Landa, who was honored with a mezuzah for the new sanctuary, and held a "Lechaim" ceremony, accompanied by the office's management, senior staff, and guests.
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In his words, the Rabbi noted: "These days we have emerged from Chanukah, where the entire mitzvah is to publicize the miracle. May you be blessed with God's help to publicize the coming of the Messiah soon. The great men of Israel said that the Messiah will also be written about in the newspapers. Today it is not only in the newspapers, but in the streets and everywhere, as you do. Good luck to you.".
The city rabbi congratulated the CEO, the Deputy CEO, and the entire office staff, and wished them continued success in their demanding and responsible role.
During the event, data was presented showing the transition of more and more companies to digital advertising.
Smart Click CEO Moshe Levinger spoke about the firm's early days, when the vision of digital Haredi advertising sounded like a distant future: "Today, the digital advertising revolution is here. There is no doubt that the coronavirus accelerated the process that began even earlier, and today we are proud to be at the forefront of digital advertising in the Haredi sector. We know how to offer our clients the full range of services of a digital advertising firm with the correct segmentation of target audiences within the Haredi sector.".
At the end of his remarks, Levinger said: "I thank the long-standing clients, along with the new ones who have now joined the firm, and those who are expected to join soon.".
Among the participants at the event were the owners of the Or Chaim book chain, Rabbi Yaakov Bibla and Rabbi Shaul Nussbaum, CEO of Nativ Pituach Rabbi Simcha Greidinger, CEO of the Haredi Hatzafar Eitan Dobkin, CEO of Max Digital Rabbi Simcha Margaliot, and Aharon Gafni, directors of the Bnei Brak vocational guidance center. All of these were alongside marketing managers of the Haredi and religious media, advertisers, media figures, and opinion leaders.
At the end, the Rebbe of Neashchiz, whose close associates and worshippers at his school in Ashdod, participated.
Each participant won a handsome prize - a branded USB drive, packed with digital content from "Smart Click".
The world of Haredi advertising has been increasingly moving to digital channels in recent years. The growth of digital advertising channels began with small steps and steadily increased, until the coronavirus appeared, which dramatically affected the scope of the Haredi sector's use of various digital channels.
The fruits of this growth are experienced every day at the leading ultra-Orthodox digital advertising agency 'Smart Click'. The firm's CEO, digital advertising expert Moshe Levinger, and his partner, VP of Strategy Avrimy Kliger, are championing growing digital advertising campaigns in the ultra-Orthodox sector.
The continuous growth in the digital market requires an increase in the number of employees, expanding the quality team, in order to provide the most for customers. An extensive and enlarged team requires a move to large and spacious offices.
And so, in recent weeks, Smart Click completed the move to the new and luxurious offices in the BSR 1 towers in the business area of Bnei Brak.
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