The Divorcee's Hole: Consumerism in a Daily Eye • 10 Daily Innovations

Sherry Roth
October 22, 2015   
""Mobile Wardrobe" - packing compartments that help with storage in suitcases • Thomas Sabo offers a winter jewelry collection for women • Samsonite offers a collection of folding umbrellas in honor of the approaching rainy season
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שיווק, צרכנות

גרוש מחורר Traveling abroad doesn't require walking around looking sloppy and wearing wrinkled clothes.

Those who travel for business certainly can't afford it, but even when traveling on vacation, many want to look their best when they go out for a night out or a meal. In the fall and winter months, you need to pack more clothes for the trip, so it's also important to do so in an organized manner so that they are usable abroad.

Travel Box Company www.travelbox.co.il , specializing in luggage and travel equipment, markets a line of "portable wardrobes" - packing compartments that help store clothing items in suitcases that are kept in an orderly manner like in a home closet and allow you to arrive organized for meetings and outings. The storage compartments are especially convenient if you are moving between several stations during your trip and need to pack and unpack several times. Proper packing can reduce the volume of your suitcase and thus fly with a carry-on suitcase, which saves you waiting for your luggage at the airport, losing your suitcase or causing damage.

The series includes compartments of various sizes, including a high-quality fabric envelope with rigid sides that protects clothing items from wrinkles and creases. Up to 12 tailored shirts or shirts and pants can be folded very comfortably in the packing compartment. The compartments are also suitable for combining less formal clothing items such as T-shirts, sweatpants and swimsuits, with separation between dry and wet items and between dirty and clean.

The case transforms the contents into a square shape, significantly increasing the use of suitcase space. It is waterproof and washable, and has ventilation holes that aid in evaporation.

גרוש מחורר שיווק, צרכנותThe winter season will officially return to us on October 25th, at 2:00 AM, when we will move the clocks back one hour, to 1:00 AM, and thus winter time will come into effect.

The good news is: we will get an extra hour of sleep and, just as importantly, watch companies will launch new collections, in a variety of styles, designs and colors in accordance with the leading trends in the fashion world.

Data from Rolltime, the largest watch importer in Israel, which imports and markets over 25 international brands, including the world's leading Swiss brands, shows that the watch market in Israel generates over 500 million shekels a year.

A survey conducted by the company shows that in 2015 there was an increase of approximately 31% in the sale of wristwatches in Israel, compared to 2014. The survey also shows that today the world has become global, many consumers compare prices around the world and discover that it is worthwhile, and sometimes even more profitable, to buy watches in Israel.

There is also a trend of counterfeit watches, so it is very important to purchase from an authorized importer and receive a warranty on the watch to avoid the situation of purchasing a counterfeit watch (Photo: Yish Hul).

גרוש מחורר שיווק, צרכנותThomas Sabo - the international silver jewelry brand and trend that has swept the world, offers a winter jewelry collection for women who like to feel the winter even in the accessories they wear.

The collection is characterized by deep colors of dark blue, black, purple, red and silver, with symbols that are a winter icon, with a perfect finish and personalized fit that bring the wearer's self-expression and uniqueness to the forefront.

In addition, you can also add charms of the initial letter of a loved one: the name of the spouse, the name of the child or the name of the mother, as one of the trends that the brand "Thomas Sabo" has dictated here. Prices: Charms: starting at 125 NIS, basic necklaces: starting at 195 NIS, basic bracelets: starting at 165 NIS (Photo: YHCH Hul).

גרוש מחורר שיווק, צרכנותThe prestigious watch brand OMEGA - from the Rolltime Group, is launching a new collection for women for fall/winter 2015/16. The collection presents a wide range of watches, from two classic series of the brand, in innovative designs in accordance with the leading trends of the super designers for the cold season: the butterfly watch series terflye Ville ButD - inspired by the beauty found in nature and decorated with paintings of delicate butterflies, taken from the culture of the Far East, which symbolize love and longevity.

The watches come with a silver-colored link strap, the watch face is white and the crown is set with diamonds. Price of a watch in the series: 115,000 NIS. Matic Ville Lady-De OMEGA Omega De Ville LadyMatic watch Mechanism - CoAxial 8520 The watch is uniquely designed with generous inlays of diamonds in the watch scale.

The watch's spectacular design is characterized by the combination of a white ceramic ring that blends into the decorative watch case. Price of a watch in the series: 79,595 NIS (Photo: YHCH Hul).

גרוש מחורר שיווק, צרכנותGali chain is on sale on the 2015/2016 Fall/Winter collection: Winter shoes for women and children: Second pair for 50% discount - the cheapest of them, excluding Fire Puppies, Caterpillar and rain boots.

Among the shoes on sale, you can find a wide selection of models and styles: doll shoes, ankle boots, boots, sneakers, high-heeled boat shoes, and more. The sale will run until 10/27/15 (Photo: Menachem Oz).

גרוש מחורר שיווק, צרכנותThe poncho, which originally served as a traditional clothing item, mainly in South American countries, became a must-have item in every wardrobe in the fall/winter 2015/16 season. In addition to being a fashionable item, the poncho also warms and can replace any top or coat, in open and closed places during the day and evening.

The GOLBARY fashion chain is launching a wide range of poncho models in its 2015/16 winter collection, alongside oversized coats, which have been given a modern, fashionable twist, including: a wool poncho with a knitted look decorated with ethnic prints, a plaid poncho with fringed inserts, and more, which give a tribal, relaxed, and relaxed look. Price: 199.90 NIS (Photo: Nir Yaffe).

גרוש מחורר שיווק, צרכנותIn honor of the upcoming rainy season, Samsonite offers a collection of folding umbrellas that are characterized by uncompromising quality, colorful, fashionable, sporty and classic - wooden handles, checkered prints and of course - durability. The uniqueness of Samsonite umbrellas is characterized by the strong and high-quality materials from which the umbrellas are made, but at the same time lightweight, comfortable to use and some of them even compact.

In this wide line of umbrellas, you can find umbrella domes with a double canopy, which make it even more difficult for the umbrella to collapse in the wind, along with the very strong aluminum frame. The umbrellas come in fashionable and classic colors such as: lilac, light blue, red, black, blue, white and gray, along with umbrellas with prints of plaid, stripes and more. Consumer price ranges: from 125 NIS to 299 NIS (Photo: YHCH Hul).

גרוש מחורר שיווק, צרכנותKiwi chain of stores - for children's clothing, is launching a huge sale on the Fall/Winter 2015/16 collection: 50% discount on the second item. The sale is intended for toddlers and children aged 3 months to 10 years - both girls and boys. Among the items offered in the sale: shirts, pants, bermudas, dresses, overalls and more (Photo: Efrat Eshel).

גרוש מחורר שיווק, צרכנותThe international fashion brand RALPH LAUREN is currently launching its Fall-Winter 2015/16 collection in Israel, after taking New York Fashion Week by storm.

This season, the brand presents a selection of elegant, chic items for both women and men. The women's collection consists of a variety of capsule collections that cater to every style: The Loft Capsule – a collection expressed in a dark color palette and cream touches. In this collection, the designer emphasizes luxurious items with a European chic scent, and the Fashion Forward Capsule – presents casual wear items and contemporary and fashionable fabric folds (Photo: Ralph Lauren PR).

גרוש מחורר שיווק, צרכנותCarso Motors Group - Renault importer in Israel, is launching a unique and attractive promotion on Renault Clio models, in which the Renault Clio 0.9 Turbo Advanced Manual Transmission model will be offered, starting at 74,990 NIS instead of 84,990 NIS - with a discount of 10,000 NIS.

The campaign will take place between 13.10.15 and 30.10.15. Renault Clio is the most desirable vehicle in the category, with advanced and powerful turbo engines, which allow for experiential and comfortable driving combined with luxurious equipment and advanced vehicle systems. The campaign will be held between the dates: 15/10/30 - 51/10/31, subject to regulations (Photo: YHCH Hul).


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