
The wave of price increases in the dairy industry is expanding and creating a chain reaction in the Israeli food market: After Tnuva's announcement of a price increase, Tara and Gad Dairy have also joined the wave of price increases and are updating the price lists of regulated and other products.
Tara Dairy announced in a statement it distributed to retailers: "Following the announcement by the Ministries of Agriculture and Finance about raising the price of raw milk and supervised dairy products, we are announcing a price update. Accordingly, the prices of supervised products will be updated starting with supplies on Friday, May 1, at a rate of 1.05%. After Shavuot, and starting with supplies on May 24, the prices of non-supervised products will also be updated at an average rate of 2.3%.".
Like Tnuva, Tara will also increase the price of butter by a higher rate than other products: While Tnuva is increasing the price of butter by 4.8%, Tara will increase the price of its butter by 2.9%. In addition, "Muller" and "Noam" products will increase in price by approximately 2.4%, and milk drinks (such as chocolate) will increase in price by approximately 1%.
Gad Dairy later announced its price increase. The company is expected to raise the prices of its non-regulated dairy products starting June 1.
Gad Dairies has announced that the prices of supervised products will increase by 1.051%, in accordance with the supervision order, and this update will go into effect on May 1st.
At the same time, prices of non-regulated products will increase by an average rate of 1.9%, but only starting June 1.
Unlike Tnuva, the company emphasizes that they decided to postpone the price increase on non-regulated products until after Shavuot, in an attempt to make things easier for consumers during a time when demand for dairy products is particularly high.
The company's statement stated: "Despite the announcement by the Ministries of Agriculture and Finance about raising the price of raw milk and increasing the price of regulated dairy products, we decided not to update the prices of non-regulated products until after Shavuot. This is in order to allow our customers to celebrate the holiday, which is associated with a table based on dairy products and cheeses, without changing the spirit of the holiday and without harming the consumption experience.".
These moves come following Tnuva's announcement that its prices will be updated as early as this coming Sunday, May 3. Tnuva is expected to increase the price of unregulated white cheeses and shelf-stable milk by approximately 1.2%, with the most significant increase being recorded in the price of butter, which will increase by 4.8% due to the increase in fat prices.
The current wave of price increases is expected to encompass a wide range of basic consumer products, including sour and sweet cream, Eshel, Laban, and yellow cheeses.