A new newspaper joins the market: Starting this Friday, a new free magazine from Kav Press will be published, which will be distributed nationwide.
The freebie, which will be called 'All Israel', joins the local network of Kav Press, but unlike them, it will be published in a national edition on Friday, and will be distributed at distribution points rather than in homes.
For several months, the Press Line has been working hard to establish the new newspaper, which is supposed to include long news articles and magazine articles. The new freebie will be joined by a team of new writers, who will join the long-standing Press Line staff.
At the same time, the local network will continue as usual and without any changes for now, and will be distributed to homes on Wednesdays with the local reports and regular sections.
The freebie will compete head-to-head with the freebie distributed by the 'Hapeles' newspaper on Fridays.
Will the free magazine eventually become a paid weekly, similar to the path taken by the newspaper "In the Community"? Only time, or owner Ariel Konik, will tell.