Avraham David reveals: The anthem that drives everyone crazy was composed in Yiddish 90 years ago

Haredim 10
June 11, 2018   
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Haredim 10

Avraham David has it in abundance.

He knows how to identify potential hits and execute them with skill. He is currently working on his second album, with production entrusted to Levik Touboul, and together, the French duo is crafting an album rich in unique material that has not been heard in Israeli-Hassidic music for a long time.

The first single released to radio stations is "King of the Living" - a catchy and fun anthem, just like a summer hit should be.

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The tune, which has received more than fifty cover versions and is considered an international hit, is making its first 'aliyah' to Israel when it is performed in Hebrew by Avraham David. "To be honest, not many people know, but this is a tune from the 1930s that was written by an Italian violinist and originally performed in Yiddish..." reveals David. The gifted Udi Damari adapted the folk tune and created an excellent rhythm and music for it.

Avraham David is an artist who lives in Strasbourg but performs all over the world.

Their previous album "Diamonds" was an unprecedented success, selling thousands of units worldwide. Following its success, the duo is continuing with their new project, which they aim to reach "everywhere there are Jews around the world" with the album.


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