
Arm & Hammer, one of the world's leading American brands in the field of laundry and cleaning products, is expanding its laundry products category and launching a new series of powerful laundry fragrance balls: ODOR BLASTERS Which provide a feeling of cleanliness, a powerful and fresh scent, which remains on the clothes even after drying, for a long time.
The innovative scent booster beads were developed with a unique technology to neutralize unpleasant odors in clothes, including sweat, body odor, and mildew. These products use scent booster beads that aim to add a pleasant, strong, and long-lasting fragrance to laundry and neutralize bad odors.
ODOR BLASTERS brand pellets come in two nature-inspired scents: Fresh Botanical and Fresh Burst.
The balls are suitable for use in all types of washing machines and are suitable for most types of fabrics.
Simply add them directly into the drum at the beginning of the wash - and enjoy an especially fresh scent that will accompany you for a long time, even long after the wash.
The product is marketed in 510 gram packages.
Average consumer price (according to CHP): 49.9 NIS - 64.9 NIS.
Arm & Hammer - is a brand from D&C Church & DeWitt, the number 2 laundry products supplier in the US.
The scented ball category is constantly growing and is becoming an integral part of the daily laundry routine. But beyond their main use in laundry to impart a powerful and lasting fragrance to clothes, the use of scented balls is also expanding in other contexts—such as maintaining a fresh scent in suitcases, wardrobes, chests of drawers, and other storage spaces.
Available in retail and food chains across the country.