Haredi advertising online with results

November 21, 2024   

The fact that most brands in Israel do not address the Haredi sector is a huge loss - both on the part of the brands and companies, who lose business potential and significant market share, and on the part of the Haredi consumer, who is simply unaware of the existence of countless products and services that could serve and benefit him. At the end of the day, there is a huge potential audience in Israel that you, as a business owner, can profit from, and you can achieve enormous exposure by advertising to the Haredi sector in the relevant channels, both in traditional media and in digital advertising in the relevant channels, with the right approach. Haredi and religious digital age  Give you effective and efficient advertising, which will attract the attention of the relevant Haredi audience. The Haredi sector has long since moved beyond the boundaries of the printed newspaper and the billboards. To be precise, 80% from the Haredi sector are now digital. The major change in growth in the Internet world in the Haredi sector is a product of the increase in the number of Haredi employees and students, along with the Corona that turned online use from "possible" to "necessary." The Haredi sector uses the Internet and, according to data from the Israel Democracy Institute, approximately 66% from the Haredi sector use the Internet. For comparison, in 2008, only 28% from the Haredi sector used the Internet and only 10% had a computer with an Internet connection.) Despite the trend and the numbers that continue to grow, it is important to clarify: Internet use is still not legitimate.

The sector discovered digital

The most popular use of the Internet in the Haredi sector is email (88%), followed by searching for information (73%), work (58%), social networks (50%), and purchasing products and services (45%). The above numbers are of course from those who use the Internet and not from the entire Haredi sector. The use of social networks is slightly different from that of the general public, and is usually characterized by large WhatsApp groups, Facebook communities, Instagram stars with tens of thousands of followers (mostly women), leading tweeters, email mailing lists with tens of thousands of subscribers, and more. In addition to them, there are the major news sites in the Haredi sector such as "Behadrei Haredim", "Kikar Hashabbat", "Haredim 10", "JDN Site" and others that receive traffic of millions of hits each month. Usually, an advertising agency with Haredi employees and a team will give you the exact answer to receive broad and accurate advertising options for the unique Haredi sector. The Haredi sector will need specific adjustments to the sector in terms of advertising, so it is important to work with an advertising company that knows the Haredi and traditional sectors well in all its aspects and in depth, in order to achieve the desired results for high-quality and targeted advertising. Want to receive Haredi advertising  In a different league? Don't wait, contact us today for efficient and professional service.