
theFor many women, brittle and thinning hair is not just an aesthetic issue, but a source of daily frustration.
International hair care brand ELVIVE (Albib) from L'Oreal Paris Launches an innovative hair care series: Growth oyster Combining advanced science with proven results in the field.
Hair loss and breakage are phenomena influenced by modern lifestyle: stress, accumulated fatigue, nutrition, genetics and extreme climate changes. To provide a professional solution without leaving home, Albiv Laboratories developed the Aminexil-R complex.TM . This is a strengthening complex from L'Oreal laboratories that combines Aminexil, Niacinamide and Ginger. The complex helps prevent the collagen around the hair root from hardening and maintain its elasticity, which allows for a better grip on the scalp. The result: a dramatic reduction in hair fiber breakage and a significant improvement in the appearance of thicker, fuller and more vital hair from root to tip.
The new Growth Booster series includes 3 products:
Strengthening shampoo (sulfate-free) - Gentle and thorough cleansing of the scalp while preserving the hair's natural oils.
Thickening conditioner (silicone-free) - Provides volume and elasticity to the hair fiber. The conditioner strengthens the hair structure without weighing it down, leaving the hair soft, easy to comb and resistant to external damage.
Targeted scalp serum - The flagship product of the series. An intensive and powerful treatment designed to be applied directly to the roots. The serum stimulates the scalp and accelerates the natural process of growing existing hair for a lush look.
Using the GROWTH BOOSTER care routine helps reduce hair loss due to breakage by up to 10 times* and accelerates the natural growth process of existing hair, creating over 7,000 new hair fibers in 6 weeks**
Recommended consumer prices (the final price is at the sole discretion of the retailer):
Serum price: 52.9 shekels
Shampoo price: 32.90 shekels
Hair conditioner price: 32.90 shekels
Available in pharmacy chains across the country
*Instrumental test using shampoo+conditioner+serum
**of existing hair. According to a clinical test involving 40 women and 37 men for 6 weeks, 5 times a week.