
Frontal confrontation: Actress and playwright Shira Geffen, daughter of Jonathan Geffen, and singer and songwriter Idan Amedi lashed out at each other on social media.
In a post published by Geffen, she mocked the singer and criticized what she defined as Amadi's transformation into a marketing brand, exploiting his military service and injury for the benefit of campaigns.
Gefen wrote cynically: "We are undoubtedly in the age of the pageant. Now he is modeling literature, sitting in a shop window, a moment ago he advertised real estate, two moments ago he entered Gaza to rescue the last dead hostage.".
Gefen continued by describing the crowding around Amadi's character in the advertisement: "People crowd around the glass, they can't hear what he's saying, but what does it matter? The main thing is to take a picture with a cell phone. A picture is worth a thousand books. This is what is left for the book people. One long shelf full of Amadi, just choose - Amadi with the rifle, Amadi with the guitar, Amadi with the bandage, Amadi looking and listening, Amadi wounded and reacting, just choose, take a picture, tag friends. The heroism is already within.".
Amid, who was seriously injured in the fighting in Gaza, did not remain indebted and responded to her in a firm tone: "I'm sorry I didn't inherit millions like you. I have to work to make a living, and I also try to contribute to my country and people, I love them. Try it, it's worth it, Zionism is addictive.".
He added, whipping the vine: "I know you're more on the side of Hamas. From my acquaintance, I'm telling you, they don't like you. You write very well. Pleasant murmur.".