The Divorcee's Hole: Consumerism in a Daily Eye • 10 Daily Innovations

Sherry Roth
February 19, 2015   
Professional running shoes for women and men, a new microwave without a plate, a collection of baby packages, premium tuna fillets, a faucet with a double valve, and there is a special sale in honor of International Women's Day.
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שיווק, צרכנות

גרוש מחורר Atlantis Pro, which imports and markets the Japanese professional sports brand Mizuno in Israel, is launching Wave Rider 18 professional running shoes for women and men.

The shoes are characterized by their extremely low weight and the softness of the shoe, a fact that makes them perfect for road running, allowing for comfortable running without compromise. The Rider 18 is designed with a meticulous and thoughtful design, with beautiful and up-to-date color combinations. A winning combination of light weight, quality, comfort and innovative design. Recommended retail price: 749 NIS.

The shoes can be purchased at the importer Atlantis store - Shimshon 7, Petah Tikva and at the Wertheimer Sport chain (Photo: Press Office).

גרצ

גרוש מחורר BRIMAG - which imports and markets home appliances, is marketing a new and special microwave from Graetz without a plate.

The microwave works with the EQUAL EFFECT uniform heating method, which is based on a uniform area of ​​heat waves and allows for perfect, uniform and extremely comfortable heating, all without a rotating plate, which allows for maximum utilization of the space and heating in square dishes of different sizes, as well as heating 2 dishes at the same time. Recommended retail price: 500 NIS (Photo: Gratz Hul).

חיפה, תערוכה

גרוש מחורר A new exhibition, "Down Town Haifa," by Gil Goren, will be displayed at the Grand ART Contemporary Art Gallery, Grand Mall Haifa. The exhibition will be on display starting Thursday, February 26th and will reveal a work of art called CROUD ART, which refers to downtown Haifa. On the opening night, the audience is invited to participate in assembling the work and take part in its completion.

The work consists of 450 photographs printed on cubes of various sizes that include visual images and texts, which were "captured" by Goren's camera, while he was wandering around downtown Haifa.

The public participates in the creation of the installation by placing the photographs, according to their wishes, on permanent panels, which are located (photographed by Gil Goren and Eli Gross).

קרטרס

גרוש מחורר The leading American children's brand Carter's, which is synonymous with quality, style and innovation and is represented by the H&O chain in Israel, is launching a collection of baby bags for the transition season.

The set collection includes: a short bodysuit, a long bodysuit, and pants with cute appliqués that appear on the trunk and can be shown off while crawling. The suits are made of high-quality 100% cotton and are offered from size New Born to size 24 months. Price: 52.9 NIS (Photo: Tal Teri).

גרוש מחורר שיווק, צרכנותSenfir Yam Company, which imports and markets food products from the world's leading companies, is pleased to bring the healthy news in the fish sector: Premium YELLOW FIN Kosher tuna fillet, made of the highest quality.

The tuna fillet is produced by FRIME from Barcelona, ​​Spain, a fourth-generation family business specializing in fishing and trading fresh and frozen fish, which is marketed to many countries around the world. The tuna fillet arrives in Israel in frozen vacuum packaging, cut into 1 kg pieces. The tuna undergoes a special production and freezing process at minus 70 degrees.

This freezing is the strictest Japanese standard for the use of fish in sushi restaurants. Using premium YELLOW FIN tuna fillets brings many advantages to the professional kitchen: product availability throughout the year, uniformity in the quality of the tuna, ease of storage and use, convenience and efficiency in food preparation, high food safety and savings of approximately 50% in FOOD COST compared to using fresh tuna (Photo: Assaf Levy).

קרטרס ואושקוש

גרוש מחורר Leading American children's brands Carter's and Oshkosh, synonymous with quality, style and innovation and represented in Israel by the H&O chain, have a very lucrative end-of-season sale. Up to 50% discount on the winter collection + 20% additional discount for club members.

Among the items on sale you can find: tights, overalls, baby bodysuits, basic shirts, dresses, button-down shirts, colorful fabric pants, cotton shirts, pants and more.

Sizes: Newborn to size 7 (Photo: Yish Hul).

גרוש מחורר שיווק, צרכנותAnd now with the 'Super Bowl' - a unique measuring cap for Maxima Gel: insert the cap along with the required amount of gel into the washing machine drum, which allows for more efficient distribution of the gel, for cleaner, more fragrant laundry.

Many women prefer to use laundry gel. Especially when washing at a low temperature or by hand. The gel dissolves easily even in cold water and penetrates from the first minute into every stain and deep into the fibers and cleans effectively. Sano Maxima Concentrated Laundry Gel is a laundry gel for home washing in a machine or by hand with enzymes to remove stains.

Also excellent for washing in cold water and low temperatures. Suitable for all machines and all types of laundry – even the most delicate. Enough for 60 machine washes.

שיווק, צרכנות

גרוש מחורר Aloni Company, which specializes in importing and marketing leading brands in the field of flooring, cladding and sanitary ware, is launching a unique patent and the latest innovation in the world of kitchens: a faucet with a double valve, which provides both filtered and purified water for drinking and water for domestic use, washing dishes, etc.

A perfect solution for those who prefer to avoid installing water filtration devices at home, which do not always fit into the kitchen design and require drilling an additional hole in the countertop. Suitable for postpartum women who need hot filtered water, without having to wait to prepare baby food, and for anyone who values ​​convenience and savings in the kitchen.

The faucet operates on a double valve mechanism and has a handle with 2 options: regular water for domestic use and filtered water intended for drinking. In both cases, hot or cold water can be used. The filtered water does not come into contact with the water intended for domestic use such as washing dishes, floors, etc. It comes with an activated carbon filter, approved by the Standards Institute, which works very effectively in both hot and cold water, filtering the water and preventing chlorine, neutralizing harmful substances, bad taste and odors, and with a buzzer sensor that notifies you when the filter needs to be replaced (once every 6 to 12 months).

Price: Faucet + filter - starting at 999.3 NIS (Photo: YHWH Press).

אובאקו

 גרוש מחורר The Danish brand OBAKU from the Rolltime Group specializes in designing watches according to the Danish design tradition and inspired by the Japanese Zen philosophy, which is known for being environmentally friendly, and is launching a special sale in honor of International Women's Day: a luxurious golden watch studded with Swarovski stones for 669 NIS (instead of 905 NIS).

The watch is designed in a minimalist line that characterizes the brand. The strap is like a bracelet encrusted with luxurious Swarovski stones, the dial is white. This is a classic and delicate watch suitable for any occasion and upgrades any look, evening or morning. The sale starts from 2/22 to 3/22 (Photo: YHCH).

גלי

גרוש מחורר In preparation for the transition season, the Gali chain is launching a colorful and fashionable collection of feminine doll shoes, suitable for any look during the transition season.

The collection includes a wide variety of doll shoes: classic flats, with laser cuts, decorated with bows, buttons and pleats, with prominent quilted stitching, flats and more. The color range is wide and varied, from neutral colors such as nude, off-white, beige, black, through metallic colors such as bronze to bold floral colors.

In addition, the collection offers classic doll shoes with a small heel in black and navy. The doll shoes for women are suitable for leisure time, work and any time we want to feel fashionable and walk comfortably. Prices: Flat doll shoes: 99.90 NIS, doll shoes with heels - 139.90 NIS (Photo: Menachem Oz).


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