
The Hashalom Industrial Industrial Park in Tel Aviv, which once served as the heart of Israel's defense industry, is now becoming a center of attraction for developers and real estate investors from all over the country. This is one of the few remaining plots of land in the heart of Tel Aviv, between Derech Hashalom, Aliyat HaNoar Street and the Nahalat Yitzhak neighborhood, within walking distance of the Azrieli complex, the Hashalom train station and the ToHa towers.
The land's main value lies in its irreplaceable location - an area that is located at the heart of economic activity in Israel, while at the same time offering an urban residential environment with exceptional accessibility to public transportation, employment centers, and cultural centers.
In the coming years, this environment is expected to change beyond recognition: the light rail is already operating, two future metro stations are planned nearby, and the entire area is shaping up as the country's main transportation hub.
For entrepreneurs and investors, this is a clear signal - the value of the land in the area The Peace IIA Program It is expected to surge, just as it happened in the past in hotspots such as Sarona, Alon Towers and Ramat HaHayal.
The Peace Industrial Park plan in Tel Aviv is based on an innovative model of full mixed-use - residential, commercial, employment, education and leisure, all in the same urban space.
This combination allows for the creation of a living and vibrant community that operates around the clock, generating high demand for both tenants and buyers.
The architectural design includes towers from 7 to 52 stories high with 1,097 residential units, alongside commercial space on the ground floor, modern offices, educational institutions and green spaces.
The vision is to create a modern neighborhood that offers its residents everything they need within walking distance - without dependence on a private vehicle.
For investors, this means stable and high value: an area with a cohesive community, connections to employment, active commerce, and advanced transportation is always a sought-after destination for long-term rentals and constant value appreciation.
The Israel Land Authority (ILA) marketed the land in the Hashalom Industrial Complex in Tel Aviv and received unprecedented demand. The companies Acro Real Estate and Keta Group, two of the leading companies in Israel, paid a combined NIS 644 million and an additional NIS 67 million for development and infrastructure expenses.
These numbers leave no room for doubt - the largest real estate developers believe in the future of the Peace Industrial Park.
These are complexes that will include 528 new housing units in the initial stages of construction, and in total, more than 1,000 new apartments are expected to be built in the complex, alongside commercial and employment areas totaling tens of thousands of square meters.

Photo: Press release
As the Israeli real estate market seeks stability and security, the investment of large companies in this area is a clear indication that this is one of the safest and smartest investments in Tel Aviv.
The transportation accessibility of the Peace Industrial Complex is one of the highest in the country:
● Hashalom Train Station - just a few minutes walk away
● The red light rail line - passes a short distance away
● Two future metro stations (M1 andM2) - Will be established in the Peace Road area
● Quick access to the Ayalon Highway - allows you to leave the city in minutes.
The combination of heavy transit, light rail, and metro, along with bike paths and smart urban planning, creates a significant competitive advantage.
For investors, this is a critical parameter in increasing property value over time, especially in projects located around new urban transportation hubs.
Peace IMA It is not being built just as a new neighborhood - it is planned as a high-quality urban community that will attract a diverse audience: high-tech professionals, young couples, wealthy families and investors looking for apartments for rent in areas with high returns.
The residences in the complex will combine an open urban landscape, proximity to business and cultural centers, and a sense of quiet community despite the central location.
The planning of the public spaces includes green parks, kindergartens and a school, alongside commercial areas at street level - creating a vibrant, safe and balanced environment.
Demand for residential real estate in central Tel Aviv is at a peak, but vacant land is disappearing.
The Hashalom Industrial Complex is one of the last reserves in the city that offers a large area for the development of luxury residences and combined employment.
Developers and investors who recognize the potential now, in the planning and construction stages, are expected to enjoy a dramatic increase in value in the coming years, especially as the metro works progress and the nearby shopping centers are completed. In real estate terms - this is a once-in-a-decade project, which combines history, location and accessibility - and all of these together